Brand Marketeer - Squla

Amsterdam (> 80% in the office)

32-40 hours

€3,300 to €4,500

Futurewhiz is a B-Corp

Our mission: 'Giving every child the opportunity to grow through personalized education'

Squla - part of Futurewhiz, the largest and most fun online learning platform for primary school children, is looking for an enthusiastic and experienced Brand Marketeer.

Futurewhiz has been the edtech market leader in the Netherlands for almost 15 years. Our brands (including Squla and StudyGo) are constantly growing and developing to help every child between the ages of 3 and 18 learn. We try to optimize and expand our platforms so that children can grow at their own level and pace. We hope to increase their development, knowledge and self-confidence.

This is what your job looks like

As a Brand marketer, you are responsible for developing, implementing and executing effective campaigns that are in line with the brand strategy, roadmap and budget. You play a crucial role in strengthening the brand identity and ensuring consistent brand communication. By working closely with internal experts, external parties and freelancers and using AI tools, you ensure impactful and innovative marketing expressions.

Responsibilities:

• Developing, implementing and executing brand campaigns

• Creating briefings (e.g. copy, design, etc.)

• Style and brand monitoring

• Content creation

• Brand research and positioning

• Analyzing and monitoring brand performance

• Financial insight and budget management

• Media buying (ATL & BTL) and partnerships

With your strategic vision and hands-on mentality, you contribute to the growth of our brand, combining both the creative and business side of marketing for optimal results. We are facing an exciting period in which we will strengthen our brand strategy and positioning.

Who are we looking for?

Experience in brand marketing: you have demonstrable experience in developing brand strategies and campaigns. You are skilled in developing and maintaining a brand identity and ensuring brand consistency.

Strong strategic and hands-on mindset: you know how to find the balance between strategy and execution. You think along at a strategic level, but also execute yourself. Executive activities include writing copy, creating WordPress pages, developing surveys, etc.

Creative and communicative: strong written and verbal communication skills. Effective in collaborating with cross-functional teams and presenting ideas to stakeholders. You have a smooth pen and can develop creative concepts that fit the Squla target group. You can switch between different teams and external partners. You are comfortable using AI for content creation.

Project Management and Organization: You plan and coordinate tasks and projects independently, using strong organizational skills. You manage resources and time efficiently and effortlessly adjust priorities to changing circumstances.

Affinity with children and education: you understand the unique challenges and opportunities within the children's education market.

We also consider the following points to be important:

• You have a higher professional education (HBO) or university (WO) work and thinking level;

• Minimum 3 years of relevant experience;

• Perfect writing and speaking skills in the Dutch language

• You have a commercial mindset and make decisions based on figures and results;

• You are a team player, you can explain well what you do and why and you enjoy working with other departments;

Experience in managing agencies and using AI tools is an advantage.

What do you get from us?

• A gross salary between €3,300 and €4,500 per month, based on 40 hours per week and depending on experience;

• 25 vacation days + an extra truancy day (day off)

• A collective pension scheme

• A learning budget of 600 euros per year to support your professional development

• Unlimited access to external, qualified coaches through Inuka Coaching;

• Unlimited access to Goodhabitz to develop yourself professionally and personally;

• Collective discount on health insurance;

And also:

• Squla and StudyGo accounts for life;

• Our office is located right next to Amsterdam Amstel station;

• A public transport business card if you live outside Amsterdam;

• A MacBook to do your work on;

• Partially paid volunteer work;

• Opportunity to support an organization of your choice through Payroll Giving;

• A healthy and well-cared for lunch at the office;

• Unlimited good coffee, fresh fruit and snacks;

Working at Futurewhiz

You do this partly because you believe in our mission: 'Giving every child the opportunity to grow through personalized education' is our goal. We are a growing organization with great ambitions. In addition, 'fun' plays an important role in our organization! Many fun activities are organized by our Culture Crew such as the Thursday afternoon drinks, ski trips, pub quizzes, laser gaming, etc. We became a B corp in 2020. B Corporations are organizations that succeed in creating a good balance between purpose and profit. Read more about how we do that here !

Will you be our new colleague?

We warmly invite you to apply. Do so even if you are enthusiastic but do not meet all the requirements. And one golden tip: be yourself. We embrace the diversity of all our colleagues and are genuinely curious about you.

Upload your motivation and resume via the application button. We will contact you as soon as possible. For more information about the application procedure, please contact Roxy Hotchkiss, recruiter, roxy@futurewhiz.com. For more information about the position, please contact Elise Drost, head of marketing, elise@futurewhiz.com.